Closing date: Monday 18 February 2019 at 17:00     
Interview date: Tuesday 05 March 2019 
Start date: Monday 25 March 2019
End date: Friday 06 September 2019

Background

The idea at the heart of the Edinburgh Festival Fringe is simple: anyone with a desire to perform and a venue willing to host them is welcome. No individual or committee determines who can or cannot perform at the Fringe.

It all began in 1947 with eight companies – six of them from Scotland – taking a risk, turning up uninvited and performing on the ‘fringe’ of the inaugural Edinburgh International Festival. Over 70 years later, the Fringe has grown to become the greatest platform for creative freedom in the world, second only to the Olympics in terms of global ticketed events. In 2018, 3,548 shows took place in 317 venues across Edinburgh.

The Edinburgh Festival Fringe Society is the charity that was established by artists to act as the custodian of the Fringe. We exist to support, advise and encourage everyone who wants to participate in the Fringe, provide information and assistance to audiences, and promote the Fringe and what it stands for all over the world.

We are seeking to appoint an experienced individual to the position of Media Officer (reporting to the Senior PR and Marketing Manager). Leading up to and during the Fringe, the Edinburgh Festival Fringe Society provides a media centre for journalists and participants. The Fringe is an open access festival, and the Fringe Society is an impartial organisation, therefore the Media Office assists participants with help and ideas to promote their show at the Fringe and journalists to find what they are looking for without ever recommending or making value judgements about specific shows.   

The Media Office team consists of the Head of Marketing and Development, Senior PR and Marketing Manager, Media and Marketing Adviser, Media Officer, Media Office Supervisor and three Media Assistants. 

Role and responsibilities

You will perform a range of duties including:

  • Working with the Senior PR and Marketing Manager and colleagues across the Society to promote the Fringe to different key audiences from media to participants. 
  • Liaising with venues and producers to help them maximise their potential media coverage, as well as ensuring coordination between the plans of different venues and producers.
  • Playing a key role in the launch of the Fringe Programme in June.
  • Handling media interview requests received by the Society. This will involve identifying, within agreed parameters, how to handle the request as well as helping the Chief Executive and others to prepare ahead of interviews.
  • Dealing with ad hoc enquiries from national and international media.
  • Drafting speeches, news releases and other copy and distributing these as directed.
  • Working with the Senior PR and Marketing Manager to help maximise PR opportunities for the Society and participants.
  • Assisting the Media Office Supervisor with the assigning of tasks to the Media Assistants.
  • Assisting at Media Office events such as ‘Meet the Media’ and the Fringe Programme Launch media call.

You will also cover the duties of the media team when required, which include:

  • Being a point of contact for the Media Office in person, by email and telephone, ensuring that all incoming enquiries are dealt with efficiently and effectively.
  • Processing and issuing media accreditation passes and media ticket requests for journalists. 
  • Assisting at Media Office events such as ‘Meet the Media’ and the Fringe Programme Launch media call.
  • Providing media ticket allocation information to participants. 
  • Managing and distributing the daily media clash diary. 
  • Providing a comprehensive media monitoring operation including compiling media digests. 
  • Uploading show reviews to https://tickets.edfringe.com/. 
  • Providing one-to-one advice to artists and companies on their PR and Marketing campaign. 

Person specification

Essential 

  • Professional work experience in an Arts or entertainment context.
  • Experience of copywriting either in a media or publications role.
  • Excellent communication and organisational skills.
  • Experience of prioritising tasks and working in a busy, fast paced office.
  • Knowledge and understanding of all media platforms including print media, broadcasting, online media and social media networks.
  • Experience or understanding of how to promote a major cultural event and its key elements.
  • The ability to network and gain the trust of individual journalists.

Desirable 

  • Media training or relevant qualifications.
  • A background and understanding of theatre, comedy, music or other forms of art or entertainment. 
  • Experience of working at an arts festival or in the arts and entertainment sector.
  • Knowledge of UK and international media organisations. 
  • Experience of media monitoring tools such as Gorkana/Cision.

Rate of pay and hours of work

The rate of pay for this post is £400.00 per week (35 hours). 

Normal working hours are 10:00 to 18:00, Monday to Friday with a one-hour unpaid lunch break. In the run up and during the festival you will be required to work additional days and hours. The Media team works eight hour shifts to cover the office from 10:00 to 20:00 over six days between Monday and Sunday. During this period, your rate of pay will increase to £480.00 to reflect the extra hours worked.

Download PDF job description

The Edinburgh Festival Fringe Society is committed to reducing its environmental impacts in its everyday operations. We are also committed to maintaining the open-access policy of the Edinburgh Festival Fringe. We are an equal opportunity employer and welcome applications from all sectors of the community. We are also proud to be a Disability Confident Employer and aim to successfully employ and retain disabled people and those with health conditions. We expect employees to support these commitments and to assist in their realisation. 

APPLY ONLINE